Opinion

THE LAST WORD

Knowledge and community

Everything we have is thanks to the store of human knowledge and for centuries books have been the main way that knowledge has been imparted and diffused

April 23 is one of Cat­alo­nia's most pop­u­lar an­nual fes­ti­vals, and it is not hard to see why. At once a na­tional cel­e­bra­tion, it also largely takes place out­doors and is also an event that wel­comes the ar­rival of spring. The tra­di­tion of gift­ing a rose to one's beloved makes it far classier than Saint Valen­tine's Day with its sen­ti­men­tal­ity, sug­ary hearts and odi­ous pink teddy bears. Yet, it is above all a cel­e­bra­tion of books and read­ing, a cause that few would con­test, whether they read much or not. Books are good, read­ing is good, so good in fact that Un­esco chose the day for its World Book Day.

Thus, the im­por­tance of Sant Jordi can­not be un­der­stated, es­pe­cially for the pub­lish­ing in­dus­try. We focus on both of these as­pects of April 23 in our multi-paged re­port on the fes­ti­val on pages 22 to 35. Apart from book rec­om­men­da­tions from a va­ri­ety of pub­lic fig­ures, who pro­vide plenty of sug­ges­tions if you are look­ing for a book to give this year, there is also a look into one of the most pop­u­lar lit­er­ary gen­res: bi­og­ra­phy and mem­oir. If you haven't al­ready done so, I urge you to take a look be­fore you put this mag­a­zine down.

Pub­lish­ers have been hard hit by the re­ces­sion, as many of us have the mis­taken be­lief that books are a lux­ury, like CDs or films (that should get the angry emails rolling in). How­ever, whether on paper or nowa­days in dig­i­tal form, books are per­haps the key to the con­sol­i­da­tion and ex­pan­sion of human knowl­edge. As a so­ci­ety, we just can­not af­ford to live with­out them. That's why it seems very ap­pro­pri­ate that there should be a day set aside to cel­e­brate and en­cour­age read­ing, to re­mind our­selves that all we are and every­thing we have is thanks to the store of human knowl­edge and that for cen­turies books have been the main way that knowl­edge has been im­parted and dif­fused.

Be­fore I fin­ish I'd also like to point out one other as­pect of Sant Jordi's Day that I find worth­while. As men­tioned above, it is a fes­ti­val that takes place out­side and at­tracts crowds of peo­ple buy­ing roses and pe­rus­ing book stalls. That fact turns the day into a so­cial event. I read in a book re­cently (Sapi­ens by Yuval Noah Harari – put this down im­me­di­ately and go and read that in­stead) that the suc­cess of our species is mainly down to our so­cial ca­pac­i­ties, which no other an­i­mal can com­pete with. Sant Jordi is one of those days when hu­mans (at least in Cat­alo­nia) take time out of their day to mill about and vol­un­tar­ily in­ter­act as a com­mu­nity . Even a cyn­i­cal cur­mud­geon like me can see that.

Sant Jordi and books Pages 22-35
Every April 23 is Sant Jordi's Day in Catalonia. The festival not only celebrates love, with the tradition of gifting roses, but is also devoted to books and reading. Our main report this month focuses on the festival, and in particular the literary genre of biography and memoir. The publishing industry has suffered during the crisis, but biography, autobiography, memoir and life-writing are the exception. In this issue, biographer Agustí Pons shares his thoughts about his profession, while the head of Penguin Random House Grup Editorial, Núria Cabutí, gives us the state of play in the industry. And before you go, don't forget to check out which books a number of public figures would take with them to a desert island.
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